Can I be honest with you for a second? Building a creative business can feel like the loneliest thing in the world sometimes. Trust me, I've been there – squirrelling away in my studio, wondering if anyone else understands this wild creative journey I'm on.
But here's the thing: it doesn't have to be that way. Not anymore!
I was recently at ConvertKit's Craft and Commerce conference (now known as Kit), having one of those amazing heart-to-heart conversations with my friend Becky. You know the type – where you get so excited about possibilities that you can barely sit still? Well, that's exactly what happened.
I was sharing my vision of making the world a more creative place, one brand at a time.
Every time I talk about this, my whole body fills with this warmth and this passion because I care so much and I believe so much in the power of creativity.
It's wild.
But something wasn't quite clicking. So, I did what any curious brand strategist would do: I started having deep conversations with creatives just like you.
Want to know what I discovered? Sure, there were the expected branding questions (hello, "I want to change my logo for the millionth time?"), but there was something bigger brewing under the surface.
You told me that you’re craving connection. Real, genuine, support-each-other-through-thick-and-thin kind of connection.
You told me things like wanting to be brave and collaborate, wanting to grow, wanting to turn that passion of yours into something more.
And while my brain was going "Yes! Branding can help with all of that!".
My heart was saying "Hold up – there's something even more important here."
Now, you've probably heard me talk about the three big B's of branding before – Clarity, Creativity, and Consistency.
But here's the plot twist: there was a fourth C hiding in plain sight. Community!
Because let's be real – having the perfect brand strategy is great, but having people who get you, support you, and cheer you on? That's pure gold, baby!
This is it, friends – the thing I've been pouring my heart and soul into.
The Brand Your Passion Collective is your new creative home. It's where we turn our creative passions into thriving businesses, together.
It’s a membership for artists and makers who want to craft a creatively fulfilling, community-building, financially stable art business, with your fellow creatives by your side, each step of the way.
No more lonely studio days (unless you want them!), no more wondering if anyone else gets it, and no more feeling stuck in starting and growing your creative business because now, you have a whole crew standing by you and supporting you.
Think of this as your creative clubhouse. It's where you can share wins (big or small – we celebrate them all!), ask questions (there are no silly ones here), and find your creative besties.
Want to share your latest print? We're here for it.
Just updated your website? Show it off!
Need feedback on your new collection? You've got a whole crew ready to help.
Want to collaborate with a fellow creative? Take your pick!
Remember school? Yeah, this isn't that. You'll get access to my completely revamped Map Your Brand Magic course, and if you join now, you'll get to be part of the live teaching sessions (spoiler alert: this is the only time I'm doing this live). We're talking 90 days of transforming your brand from "meh" to "HELL YES!".
This is where the magic really happens. You'll get personal reviews of your brand messaging (yes, from yours truly), expert feedback on your designs, and ongoing support that'll make your brand stand out. Think of it as having a brand bestie in your back pocket.
Oh, but wait – there's more! (I know, I know, but I couldn't help myself). You'll also get:
For just $9 a month USD (or $90 a year if you're feeling committed), you get all of this goodness. And if you hop on the waitlist at bit.ly/BYPC, you'll get in two days early as a founding member, complete with a snazzy badge and access to our VIP workshop.
I can already picture all the creative magic we're going to make together – the collaborations, the celebrations, the late-night emoji-filled cheer sessions when someone lands their dream client. This is going to be something special, and I want you to be part of it.
Got questions? Feel like chatting about it? Slide into my DMs on Instagram – I'm always here for a good creative conversation.
PS: If you're in Wellington, NZ, we're having a real-life party to celebrate this launch, Brand Your Passion Live: Makers on Marketing, on November 20th! Think live podcast recording, marketing panel, free headshots, and all the creative vibes. Come join us - get your tickets now!
Podcast live special guests: Emma Smith A.K.A Steer Illustrations and Pepper Raccoon.
Headshots by Sarah Jean Creative.
November 6, 2024